WEEK TWENTY EIGHT

ARABELLA


This week at Arabella we are welcoming in the beginning of our Spring Summer 2021 stock! This is an exciting start to the season as our customers are thirsty for new arrivals and we are desperately trying to get our stock online faster than competitors. During this process I have been working hard to profile all of the products into our Shopify platform, so that these new arrivals can be purchased on our website. This part of the process is massively important, as it needs to provide the customer with all the information they need about the garment as well as having correct pricing and allowing the piece to be seen in all the correct collections.

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