Week Three

ARABELLA


Upon my third week at Arabella, I began to become more personally involved in the work that goes on to promote the company. 

As I possess artistic abilities within my skillset, I worked on creating a mural for the main store to help promote the new Rundholz pieces that we previously staged a photoshoot for. Whilst this was then helping create a USP for the instore experience having a live in house artist at work, it also allows for quick and relevant changes to the interior of the stores helping efficiently ensure they are up to date. 

This however wouldn't have had a specific impact upon the way the company promotes themselves digitally. Henceforth, a timelapse was then set up whilst I created the mural and posted on the social media profiles of Arabella. This allowed the customers to gain an insight into the behind the scenes of Arabella then meaning the community sense of Arabella is highly promoted through this connection.


Comments

  1. Amazing! This is really great, and I don't think I have seen another apprentice create a time lapse before! What amazing evidence for your portfolio :-) I have a degree in design but I cannot draw people that look like the person, if that makes sense?!! I am very impressed!

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